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????上圖為咨詢公司Creative Strategies的本?巴佳林根據阿里巴巴網站（Alibaba Web）獨家使用數據制作的圖表。圖表顯示，在全球最大的手機市場，蘋果公司（Apple）終于掌控了iPhone手機的銷售。 ????對于iPhone 4（藍色線）和iPhone 4S（綠色線），中國消費者主要通過二手市場或強大的灰色市場購買。 ????巴佳林表示，目前市場上主流的iPhone手機成了iPhone 5S，中國消費者以購買新機為主，購買方式也變得井然有序。 |
????The attached chart, created from exclusive Alibaba Web usage data by Creative Strategies‘ Ben Bajarin, shows Apple taking charge of its own iPhone sales in the world’s largest mobile phone market. ????The blue (iPhone 4) and green (iPhone 4S) lines represent devices that were likely purchased secondhand or through China’s powerful grey market. ????Today, the dominant iPhone is the iPhone 5S — a phone that was probably purchased new, according to Bajarin, in a perfectly orderly fashion. |
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????iPhone 4S在北京上市時曾出現“黃牛”騷亂事件。如今，情況已有很大改觀。 ????巴佳林寫道：“這是蘋果在中國的一個里程碑。中國幾家大型網絡供應商現在同時出售iPhone手機，這對iPhone新機的銷售起到極大的推動作用。iPhone 5S支持中國移動（China Mobile）4G網絡，并得到了大力推廣，也促使5S成蘋果最暢銷手機。” ????他總結道：“我完全相信，蘋果已經徹底掌控了其在中國市場的命運。”（財富中文網） |
????Things have come a long way since the reseller riots at the launch of the iPhone 4S in Beijing. ????“This is a monumental moment for Apple in the region,” writes Bajarin. “The iPhone being available now on most major network providers in China is a help. The 5s running on the China Mobile 4G network, which they are pushing pretty hard, plus the fact the iPhone 5s is the most recent device, is a help.” ????“I remain entirely convinced,” he concludes, “that Apple is in full control of their destiny in the region.” |
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