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專欄 - 從華爾街到硅谷

Zynga擬在納斯達克上市

Dan Primack 2011年10月14日

Dan Primack專注于報道交易和交易撮合者,從美國金融業到風險投資業均有涉及。此前,Dan是湯森路透(Thomson Reuters)的自由編輯,推出了peHUB.com和peHUB Wire郵件服務。作為一名新聞工作者,Dan還曾在美國馬薩諸塞州羅克斯伯里經營一份社區報紙。目前他居住在波士頓附近。
社交游戲公司Zynga近期披露了IPO招股書的全新細節。

????社交游戲公司Zynga提交的修訂版IPO招股書披露,該公司計劃在納斯達克(Nasdaq)上市,股票代碼為“ZNGA”,計劃融資仍然高達10億美元。

????Zynga公布的股票代碼或許令有些人疑惑不解,因為股票代碼“Z”已被美國房地產網站Zillow(Z)捷足先登。不過代碼“PLAY”依然可供選擇。

????當然,這也是納斯達克的一次巨大勝利。因為在互聯網公司上市選擇方面,納斯達克一直承受著紐約證券交易所(New York Stock Exchange)的巨大壓力。

????此外,Zynga還在招股書中披露了其他最新數據。例如,2011年上半年,公司在線游戲營收比2010年上半年增加了2.715億美元。 Zynga在招股書中將營收增長額細化到了每一款游戲:

????? FarmVille:7,660萬美元

????? FrontierVille:7,050萬美元

????? CityVille:4,660萬美元

????此外,Zynga似乎還披露了其近期的收購支出。例如,公司稱曾于5月18日發行了價值4,400萬美元的新股,當時它正在收購社交游戲工作室DNA Games。此外,公司還在8月底發行了價值1.41億美元的新股,但用途何在,目前尚不明確。

????譯者:阿龍/汪皓

????Social gaming company Zynga has decided to list its shares on the Nasdaq under ticker symbol ZNGA. The social gaming company disclosed the information in an amended filing for its upcoming IPO, which remains slated to raise upwards of $1 billion.

????For those who were wondering, the ticker symbol "Z" is already taken by Zillow (Z). "PLAY" remains available.

????It's a big win for the Nasdaq, which has been under pressure by the New York Stock Exchange when it comes to Internet listings.

????Zynga also revealed some other new pieces of data in its filing. For example, in discussing an online gaming revenue, in discussing a $271.5 million increase between the first six months of 2010 and the first six months of 2011, Zynga broke out how much of that increase was attributable to specific games:

????? FarmVille: $76.6 million

????? FrontierVille: $70.5 million

????? CityVille: $46.6 million

????Zynga also seems to have revealed how much it paid for recent acquisitions. For example, the company reports that it issued $44 million in new shares on May 18, which is when it purchased DNA Games. It also issued $141 million in new shares in late August, but I'm still trying to figure out what deal that was for...

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