2013全球汽車高管面臨大考
Alex Taylor III
2013-02-04
新的一年里,全球汽車巨頭的高管將迎來諸多考驗。消費者們捉摸不透的口味、市場的不確定性和宏觀經濟的種種變數都是汽車行業的高管們要面對的問題。
????豐田章男:豐田汽車 ????這位精力充沛的總裁可能想暫時收起他的賽車服,先弄清楚他的這個家族企業怎么才能避免經常召回車輛。除了同意拿出11億美元解決突然加速問題外,豐田(Toyota )在2012年的最后三個月里召回了1,000多萬輛車。就算這家公司的聲譽百毒不侵,這種召回問題也絕不是簡單的皮肉之傷。 |
????13. Akio Toyoda: Toyota Motor ????The energetic president may want to hang up his Nomex racing suit for a while and find out how his family's company can kick the recall habit. In addition to agreeing to a $1.1 billion settlement for acceleration problems, Toyota (TM) recalled more than 10 million cars in the last three months of 2012. Even for a company with a bulletproof quality reputation, that's more than a flesh wound.
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