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2013全球汽車高管面臨大考

2013全球汽車高管面臨大考

Alex Taylor III 2013-02-04
新的一年里,全球汽車巨頭的高管將迎來諸多考驗(yàn)。消費(fèi)者們捉摸不透的口味、市場的不確定性和宏觀經(jīng)濟(jì)的種種變數(shù)都是汽車行業(yè)的高管們要面對的問題。
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????從發(fā)號施令到經(jīng)受考驗(yàn)

????汽車業(yè)沒有清閑舒服的工作。消費(fèi)者那些讓人捉摸不透的喜好、市場的不確定性和宏觀經(jīng)濟(jì)的種種變數(shù)都是汽車行業(yè)的高管們要面對的問題。剛剛過去的2012年,歐洲車市萎靡不振,中國車市開始降溫,電動汽車失寵于人,這些因素讓高管們的職業(yè)道路和各大汽車廠商的前景發(fā)生了變化。本文預(yù)測了2013年汽車業(yè)可能出現(xiàn)的熱點(diǎn)——以及那些將接受市場考驗(yàn)的高管們。

????From the driver's seat to the hot seat

????There are no sinecures in the auto business. Executives are subject to the whims of customer preference, the uncertainty of the marketplace, and vagaries of macroeconomic forces. In 2012, recession in Europe, a cooling in China, and the rejection of electric vehicles changed the course of careers and companies. Here's a look at some of the likely hot spots in 2013 -- and the executives who will feel the heat.

????斯蒂夫?吉斯基:通用汽車

????斯蒂夫,你手上的事夠多了吧?作為副總裁,吉斯基負(fù)責(zé)公司戰(zhàn)略、新業(yè)務(wù)開發(fā)、采購和供應(yīng)鏈、產(chǎn)品規(guī)劃、安吉星(OnStar)和商業(yè)聯(lián)盟。但他多數(shù)時(shí)間還是待在歐洲,掌管通用歐洲分公司(GM Europe),同時(shí)擔(dān)任歐寶公司(Opel)總裁。吉斯基必須勸說歐洲強(qiáng)勢的工會允許歐寶關(guān)閉工廠,同時(shí)推動他與標(biāo)致雪鐵龍集團(tuán)(PSA Peugeot Citroen)所達(dá)成的高風(fēng)險(xiǎn)合作盡快出成果。

????Steve Girsky: General Motors

????Got enough on your plate, Steve? As vice chairman, Girsky oversees corporate strategy, new business development, purchasing and supply chain, product planning, OnStar, and business alliances. But he's spending most of his time across the Atlantic where he also heads GM Europe and is chairman of Opel. Girsky has to persuade Europe's powerful trade unions to allow Opel to close plants and deliver quick results from his high-risk alliance with PSA Peugeot Citroen.

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