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《喬布斯傳》背后的故事(節選)

《喬布斯傳》背后的故事(節選)

Adam Lashinsky 2011-12-31
暢銷書《喬布斯傳》的作者沃爾特?艾薩克森最近分享了一些書中沒有披露的新信息。

??? 以下是這次采訪的完整記錄,略有編輯。

????沃爾特?艾薩克森:非常感謝大家。很高興回到聯邦俱樂部,似乎聽眾比我上次來的時候多了,還搬到了馬克霍普金斯洲際酒店,真是想不到啊!

????亞當?拉什斯基:聯邦俱樂部的聽眾比你上次來的時候多,這是有原因的,那是因為現在你來了。

????沃爾特:沒這回事,人們是沖著史蒂夫?喬布斯來的。

????亞當:是啊,說得對。沃爾特,我真心希望和你談談這位商界傳奇人物的一生,以及他所取得的巨大成就。

????沃爾特:非常感謝大家。亞當和我曾在時代公司(Time, Inc)共事,他一直在跑蘋果公司的新聞,這本書的腳注中到處都有他的影子。順便說一下,亞當在《財富》雜志(Fortune)所做的一些精彩報道將很快收錄到一本即將出版的大作中。

????亞當:謝謝。順便謝謝你的那些腳注。我在此深表謝意。

????沃爾特:嗯,喬布斯曾經說過,優秀的藝術家靠抄,偉大的藝術家靠偷。我們都是黑客記者,但該給出處還得給出處,該加腳注還得加腳注。

????亞當:我們是借,不是偷。

????沃爾特:我們是借,但我們也加腳注。就是這么回事。

????亞當:我提前通過我的人際關系收集了一些問題,很快與會者也將踴躍提問。已經讀過你的書的人提出的絕大多數問題都涉及喬布斯的個性。因此,我想我們不妨就從這里開始。在你先前的采訪中,我發現你把喬布斯描述成一個易怒的人。對此我的觀察是,我5歲大的女兒在上學前不愿意穿鞋,這時候她就會發脾氣。

????沃爾特:是的。但這完全是兩碼事!

????Below is a full, lightly edited transcript of the interview.

????Walter Isaacson: Thank you very much. It's great to be back at the Commonwealth Club, which somehow seems to have grown since I was last here--and moved to the Mark Hopkins, how odd!

????Adam Lashinsky: There's a reason why the Commonwealth Club has grown, since you were last here, and that's because you're here.

????WI: Well, no, it's because of Steve Jobs.

????AL: Yeah, fair enough. Well, Walter, I do want to say to you in a career of superlatives, congratulations on a superlative accomplishment.

????WI: Thank you very much. Adam and I worked together at Time, Inc, and Adam has been covering Apple. He's all over the footnotes of this book, by the way, some of Adam's great stories at Fortune, which soon will be expanded in this great upcoming book.

????AL: Thank you. Thank you for those footnotes, by the way. I appreciate it.

????WI: Well, Steve once said that good artists copy, great artists steal. And us hack journalists, we give credit where credit's due and we footnote.

????AL: We borrow! We don't steal.

????WI: We borrow, but we footnote. Yes.

????AL: So, I solicited questions ahead of time from my network, and we will be inundated with questions from the floor very shortly. The overwhelming majority of the questions of people who have already read your book, want to talk about Steve's personality. So, I'd like to start there. I've seen in your previous interviews that you have described him as petulant. My observation on that is that when my five-year-old daughter refuses to put on her shoes before going to school, she's being petulant.

????WI: Right. There's a big difference!

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